You have probably heard of bloggers, webmasters and fellow internet entrepreneurs who are using audio tools to grow their properties and businesses online.Audio streaming is just another tool and venue that you can utilize to expand further your market and influence online. Of course it costs a little bit more than other strategies in conducting marketing and business online but the rewards you reap will be two-fold if you do everything right. Making use of audio as an online marketing and business tool is not a new concept. Ever since the beginning of the internet, enterprising people have been experimenting with it.Enumerated below are the various techniques you can utilize to take advantage of audio streaming concepts and tools.1) Start an online radio show. There are a lot of websites out there that would enable you to set up and host your own online radio show. You can use your show to invite listeners to interact with your show via live chats. This allows you to communicate with your listeners and customers in an easy and fast way. You can ask questions and get the feedback you need right out of the bat.2) Create and record a podcast. A podcast is very similar to an online radio show. The only difference is that a podcast is recorded, saved and shared to your listeners. They can download and listen to it at their own convenience. They can save it to their computers or MP3 players and listen to it whenever they want. This is the advantage of a podcast over a live online radio show. The listener doesn?t have to tune in at the exact time because the podcast file is there for them to download at their convenience.3) Record audio-based products. Some people prefer reading articles. And some prefer listening to them. The latter is the market that audio-based products aim to target. Such audio products can be in the form on MP3 files which listeners can download for free or for a fee. It can also be in the form of more traditional CD?s which you can ship to those who want or order it.If you are just starting out with audio streaming as a business marketing tool, it is best that you begin with one of the above concepts discussed above. It is never a good strategy to try them all at once.
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